阿信 ahshun
阿信 ahshun

香港人、設計師、畫畫人、愛城市漫遊、城市觀察、愛吃、愛玩、愛電影

Brands born in Hong Kong after 7 and 80: leSportsac

The post-7 and 80s generation in Hong Kong must be familiar with the brand leSportsac.

The post-7,80s generation in Hong Kong must be familiar with the brand leSportsac.


Passing by the leSportsac store in Pacific Place last week, I saw the zucca joint bag in the window and wanted to go shopping, but it was closed. After that, I kept thinking that after get off work yesterday, I finally went to the store of Shatin New Town Plaza. The design and display in the store is very disappointing to me, because it is like a bulk warehouse; and some people say: this brand is not popular now. Yes, nylon cloth bags are not very valuable in the second-hand market, but he is an old American brand established in 1974. You can’t tell me if you don’t appreciate it. A shoulder bag from leSportsacXzucca sells for more than 800 Hong Kong dollars. Those who like these two brands will find it worth the money. Those who don't understand may think that a little more money is enough to buy a Longchamp bag.


In the 1990s, the price of this brand's bags was very high, often over a thousand yuan, and students liked to use them as school bags. The "schoolbag" brands that students liked back then included Mandarina Duck (which disappeared in Hong Kong and still had a store in Milan many years ago), Polo, Patrick Cox, and Bold. In previous years, leSportsac had too many rides and a lot of cargo. These "flower fabrics" are combined with the bag types of each series. In addition, these "flower fabrics" have nothing to do with "stylish", and they have been copied from Huayuan Street's cheap bags. The price of genuine products is also very cheap. , Gradually this kind of "flower cloth" bag has become a special bag for the elderly and "teacher". On the contrary, the net color bags with a slightly higher price still make people want to buy.

I ended up buying a Classic Cube Crossbody that day, with a 10% discount, and I could find it for 400 yuan, a price I didn't even dare to think of before. Available in ivory, dark brown, navy blue and yellow, this bag is definitely the color of the season. But the question is how can agents add value to these attractive Classic models?


Or later, I will buy the eco-friendly shopping bag of zucca.


Note: zucca, when it first arrived in Hong Kong, had a French version and a Japanese version. Later, only the Japanese version was sold in Hong Kong. The French version of the hot style is the worker style that is also popular now

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