🥃 威士忌 NFT 🪙 從「珍稀酒」延伸到「活用」與「共利」Whisky NFT 🪙 From 'Rare Spirits' to 'Live it up' and 'Co-Profit'

酒類NFT非同質性代幣，威士忌有三大起跑優勢：烈酒保存年限優於存放到某個程度會過熟的葡萄酒(貴腐酒除外)跟清酒；威士忌行銷市場規模大於白蘭地、琴酒與蘭姆酒，實體收藏酒社群也原本就有全球基礎。

Whisky has three major advantages as a starting point in the development of the NFT non-homogeneous token in the world of alcohol: it has a better shelf life than wine and sake, which can be overripe at a certain point; it has a larger marketing market than brandy, gin and rum; and it has a large community of wealthy alcoholics who already collect rare spirits.

2021年10月，堪稱威士忌界NFT點火月份；

October 2021, the NFT ignition month of the whisky world.

2021年10月19日，格蘭菲迪（Glenfiddich）發行一批每個連結一瓶在雅馬邑酒桶陳釀廿一年的1973年份威士忌NFT；

發行當天上午，這些珍稀酒NFT售價已高達18,000美元，當日賣完，第二天，其中五瓶已被炒到18.9萬美元到28.8萬美元之間，飆漲超過十倍。

On 19 October 2021, Glenfiddich released a linked bottle of 1973 Single Malt Scotch Whisky NFT aged for 21 years in Armagnac casks. The next day, five of the bottles were already speculated at between US$189,000 and US$288,000, a tenfold increase.

看到這裡，資深威士忌迷大概好奇其他在市場被視為更「高貴」的其他品牌酒廠珍稀酒NFT如何；

Veteran whisky aficionados may wonder what happens to the NFT, a rare spirit from other distilleries that are otherwise considered more “expensive” in the marketplace.

電影《金牌特務》中，被形容為「一滴都不能浪費」的威士忌：大摩 (The Dalmore) 與BlockBar.com合作推出了NFT，它與The Dalmore Decades №4系列套裝一起出售。

The whisky described as “not a drop to waste” in the film “Kingsman: The Secret Service” : The Dalmore has also partnered with BlockBar.com to launch an NFT, which is sold together with The Dalmore Decades № 4 Collection set.

而2021年10月最轟動的，莫過於兩位匿名企業家以230萬美元在拍賣市場買下1991年麥卡倫雙倍酒桶NFT；

The most sensational event of October 2021 was the purchase of 1991 Macallan Double Barrel NFT by two anonymous entrepreneurs at auction for US$2.3 million.

這個NFT連結的雙倍大小酒桶，內有麥卡倫酒廠蒸餾的第一桶雪利酒桶陳釀威士忌，容量約600瓶30年威士忌，被售出時，內容包括藝術家特雷弗-瓊斯的數位藝術，名為 「Angel’s Share」，它是瓊斯油畫的未壓縮掃描檔案，含一個動畫附件。

This NFT-linked double-sized cask, containing the first sherry cask aged whisky distilled at Macallan distillery, links to a stock of some 600 bottles of rare 30-year-old cask whisky and, when sold at auction, includes the digital asset of artist Trevor Jones entitled ‘Angel’s Share’, an uncompressed scan file of Jones’ oil paintings with an animated attachment.

簡而言之，麥卡倫的歷史「處女桶」，第一大桶雪莉桶陳釀威士忌，附加一個數位藝術圖檔、一個動畫檔，合成NFT，價值230萬美元。

In short, Macallan’s most historic ‘virgin cask’, the first large sherry cask aged whisky, with a digital art file, an animation file and a composite NFT, was valued at US$2.3 million.

這次銷售由Origin Protocol和Metacask合作，Origin Protocol是投放NFT公司，Metacask則像是威士忌酒桶NFT拍賣市場平台。 

The sale is a partnership between Metacask & Origin Protocol.

Origin曾參與音樂人3LAU的1170萬美元交易和Charlie Bit Me視頻的76萬美元交易，還邀請了拜金女神Paris Hilton作為戰略投資者。

Origin participated in a $11.7 million deal for musician 3LAU and a $760,000 deal for the Charlie Bit Me video, and also brought on board Paris Hilton as a strategic investor.

不過麥卡倫處女雪莉桶NFT的數位藝術名「Angel’s Share」，洩漏了這個價值230萬美金NFT「弱點」；

But the digital art name ‘Angel’s Share’ for the McCallum virgin Shirley Barrel NFT gives away the ‘weakness’ of the $2.3 million NFT.

所謂「Angel’s Share」，是指威士忌在橡木桶陳釀過程中，因為木桶本身不像密封的玻璃瓶，陳釀酒液會隨時間自然蒸發。 

在蘇格蘭氣候中，陳釀酒液平均每年以2%速度蒸發消失，這些蒸發掉的酒液被取了一個兼具神學與詩意的名字：Angel’s Share，也有人稱為天使稅。

The term ‘Angel’s Share’ refers to the process of aging whisky in oak casks, as the casks themselves, unlike sealed glass bottles, will evaporate naturally over time. 

In the Scottish climate this evaporates at an average rate of 2% per year, and the evaporated spirit is given the poetic name of Angel’s Share, or Angel’s Tax as some people call it.

如果麥卡倫處女雪莉桶NFT的主要連結價值所在，實體酒液會被老天爺慢慢蒸發減少，很可能因此減損在特定收藏族群後續交易的價值。

If the McCallum Virgin Shirley Barrel NFT’s primary link to where the value is located will be slowly diminished by the Lord, it is likely to diminish the value of subsequent trade in the collecting community.

近年在資深威士忌迷之間被炒得火燙的雲頂酒廠(Springbank)，則採取不同策略；

Springbank, which has been a hot topic among veteran whisky fans in recent years, has taken a different tack.

2021年12月17日，UniCask跟雲頂酒廠合作CASK NFT創世紀酒桶系列，發行雲頂酒廠(Springbank)1991年份桶NFT。

Springbank 1991年份桶的酒液被分成100份，對應的100個CASK NFT被出售。UniCask讓這些CASK NFT所有者能夠在世界任何地方擁有、收集和交易這種罕見的威士忌桶的「 數位同質性小份」，也隨時可用NFT交換雲頂酒廠裝瓶的1991年份獨家桶威士忌實體。

On 17 December 2021, UniCask partnered with Genting Distillery for the CASK NFT Genesis Cask Series, releasing the Springbank 1991 Vintage Cask NFT.

UniCask enables CASK NFT owners to own, collect and trade ‘digitally homogeneous small portions’ of this rare whisky cask anywhere in the world. Exclusive 1991 casks bottled at Genting Distillery can be exchanged for NFTs at any time.

簡而言之，雲頂跟Unicask這種NFT類似於永遠有價值的某特定年份實體威士忌兌換券；

In short, the Springbank 1991 Vintage Cask NFT was similar to the ever-valuable physical whisky redemption coupons of a particular vintage.

不過，只連結有存續時限的實體珍稀酒液，絕非發展NFT完美之策；

However, linking only physical rare liquors with a time limit is not a perfect solution for the development of NFT.

在兩次轉手之間適當儲存和保護實體珍稀酒是一個極大弱點：移動收藏品往往造成破損，由於氣溫造成的變質更無法回復。

Proper storage and protection of physical rare wines between sales is a great weakness: damage caused by moving the collection, deterioration due to the temperature.

當然，最大風險是，買酒的威士忌迷，可能會忍不住被誘惑喝掉NFT連結的酒，喝掉珍貴稀少的酒是烈酒愛好者的夢想，但卻是投資價值存續的惡夢。

The biggest risk, of course, is that whisky-buying fans may be tempted to drink the NFT link — a spirits lover’s dream, but a nightmare for the survival of investment values.

野心勃勃的BlockBar洽談過包括 Diageo、LVMH、William Grant & Sons、Sazerac、Bacardi等跨國酒廠集團，寄望大部分未來上市的酒類NFT包括體驗 ： 酒店住宿、酒廠參觀或與釀酒大師的品酒座談會，珍稀酒會員獨享購買權利。

The ambitious BlockBar has approached winery groups such as Diageo, LVMH, William Grant & Sons, Sazerac and Bacardi, and expects that most of its future NFT launches will include experiences: hotel stays, winery visits or tasting sessions with master winemakers, with exclusive access to rare wines for members.

但是，

酒釀得再好，在NFT世界也不保證領先，

歌唱得再好、影集再多人追，

停留在「賣感動」的思維，

早已完全過時。

No matter how good the wine is, it is not guaranteed to be the best in the NFT world. No matter how good the songs are or how many people follow the films, the idea of “selling emotions” is completely outdated.

無論目標銷售族群有多熱衷，

發行NFT都必須「活用」與「共利」。

No matter how keen the target sales group is, the NFT issue must be ‘Live it up’ and ‘Co-Profit’.

喝酒不開車、不騎車

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