[ACG Operation Report] (3) Community Operation + Creator Guide
[ACG Operation Report] (3) Community Operation + Creator Guide
If "One Hundred Years of Solitude" is the best magical realism work of the 20th century
"The Shaved Me and the High School Girl I Picked Up" is undoubtedly the best fantasy sitcom in the Japanese anime industry of the 21st century.
According to the actual data, the number of clubs in "The Shaved Me and the High School Girl I Picked Up" increased by 1,111.89% compared to April 2, 2021, from 4.3 901 people to 4.30 10,604 people.
I like this work very much myself. I started chasing it from the novel, and now it has been animated, and more people have realized it. This has made me understand the various situations of operating a club with more than 10,000 people.
Because the topics discussed in the works are special, various challenges have to be solved from time to time, including conflict of opinions, content publishing, H-map monitoring, and inspection of whistle-blowing articles, etc., so that the community has a good interactive atmosphere. Zuckerberg dropped.
I think, when this work is finished by the end of June, I can retire.
At least leave a reference indicator for the Taiwan animation market
[1] [Community operation] theme of the work) + profound copywriting
The process of running a community is to be able to import the traffic in the large traffic pool into the private domain community through "theme of the work" + "deep copywriting".
The theme of the work: According to the main characteristics of works such as fighting, love, and lily
Profound copywriting: a copywriting map for the core spirit and extended issues of the work screen
These are two aspects that need to be considered before a new community is established. On the one hand, it is to let people know "what type are you?" On the other hand, it is the value that can be harvested from it.
However, when creators plan for community diversion, they are often overlooked at the early stage of their work.
Unless the work is animated, more people will be exposed to it through the presentation of the image. There will be two ways of thinking. First, choose the multimedia of the work to increase the exposure of the work itself. However, there is another direction, which is the quality of the work.
The following two works:
"About the fact that I was accidentally turned into a waste by the angel next door" 1,166 followers 1,454
"My stepmother's oil bottle is my ex-girlfriend" 1,308 fans 122
At present, the most discussed is Lord Angel, and the number of members in the club has doubled from 4.3 627 to 4.30 1,427. On the one hand, it is because the Chinese version comes with one volume in March and another volume in April. On the other hand, the discussion in the community is mainly about the issue of book purchases, and the main reason is that there are not enough books published, resulting in many wanting but not being able to buy them.
Although there is also the second volume of the Chinese version in April, the number of members of the drag oil bottle club has not increased like that of the angel, the number has increased from 4.3 83 people to 4.30 121 people.
The main reason for thinking at this stage is that the operation of the two works is different.
After 2.14, there are 6 pieces of propaganda for major ACG clubs by Mr. Angel. The types of copywriting include essays and books. Compared with the part of dragging oil bottles, there are only 2 pieces, and the types of copywriting are only books.
Therefore, the operation of the tow oil bottle is really insufficient. In fact, it's mainly because I haven't read a book yet, so I don't know how to write essays and drink.
Both of these two works have more than 1,000 fans. For their own management of more than 30 works, it is possible to identify the potential of the works. Although the number of praises cannot say anything, it also explains more or less about these two works. 's favorite.
The main types are sweet love texts, but the direction of sweetness is different, but they are all very popular with the public.
[2] [Creator Guide] Theme Demand + Supply Value
In fact, there are certain creative conditions for this type of work. Sweet texts should be written to touch people's hearts and have a warm feeling. This is not just a few sweet words, but also the metaphors behind the actions and the description of the desired state of mind.
Finally, to sum up, the creator's ideas in managing works:
The works are profound, in addition to the writing, there are also themes that meet the needs of the market.
But it's not that other types are bad, but in this era, most types of works have been developed. If you want to continue to create in such an environment, you need to have another layer of thinking, the superposition of the elements of the work. It is [theme demand] + [supply value]
This is the way I can think of for the creation of works at this stage. If there is market demand, it means that there are hidden problems behind them, and the works themselves let the problems be expressed, and provide future reference value through the plot.
Like my work? Don't forget to support and clap, let me know that you are with me on the road of creation. Keep this enthusiasm together!