SleekFlow completes US$8 million Series A financing and embarks on a pioneering journey in Europe and Southeast Asia

SleekFlow is pleased to announce that the company has completed $8 million in Series A financing. This round of financing was led by Tiger Global Partners, with participation from Transcend Capital and AEF Greater Bay Area Venture Fund (managed by Gobi Greater Bay Area). Tiger Global Fund is an early investor in Facebook. Recent investment trends include ByteDance and UiPath. This investment is Tiger Global Fund’s second investment in a Hong Kong SaaS startup after investing in a Hong Kong unicorn startup last April.

Develop the UK and European markets and improve the social sales ecosystem

SleekFlow will use FinTech to support users to create product catalogs and payment links in all instant and social communication applications. We will also increase the function of connecting Facebook, Instagram, and TikTok's own online shopping platforms, integrate information from conversations, messages, and live broadcasts, and develop automated consumption analysis tools with wider coverage, which are suitable for large enterprises with diversified businesses. We will also expand to the UK and European markets, while continuing to promote business development in Southeast Asia.

SleekFlow upholds the core value of user first, and more than 80% of the functions on the platform are based on user feedback. We will strive to build a complete social commerce sales ecosystem to meet the needs of users for promotion, transaction, service, and analysis within a dialog box.

Social commerce is the future trend

SleekFlow’s seven-digit Hong Kong dollar Pre-A round of financing last year also involved Alibaba Hong Kong Entrepreneurs Fund (AEF).

On average, urbanites spend 80% of their time on social media every day. It is commonplace to discover new products through social media and pay for them directly. The social commerce market potential continues to rise, and the market size is expected to reach $ 3.37 trillion in 2028.

***We observe very strong consumption in the social commerce market. The global social commerce market will reach $470 billion in 2021. In the U.S., 8 out of 10 brands plan to make a big splash in social media sales over the next three years. Enterprises' demand for software services with comprehensive functions and high compatibility will only increase, and we have seen that SleekFlow has successfully assisted thousands of well-known brands to develop social commerce and expand overseas markets. We believe that investing in SleekFlow can bring business and economic growth. value. ***

- Tang Qibo, Managing Partner of Gobi Greater Bay Area

***Businesses must expand their point of sale to anywhere on the network, so there is a growing need for a one-stop service for handling customer inquiries, managing orders, collecting payments, and analyzing performance. Using one system to centrally manage social information and consumption data can help shorten the sales cycle and improve the sales success rate. ***

- Henson Tsai, founder of SleekFlow

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