5 Reasons To Hire An Airbnb Photographer In Australia
When it comes to Airbnb listings in Australia, hosts are required to provide accurate information about their properties. This includes high-quality and up-to-date photos. According to Airbnb, property listings with professional images achieve, on average, 40% higher returns than others.
One of the primary reasons guests choose to book a property is based on it’s photos. Airbnb photography is all about showcasing the story and forming a connection allowing guests to visualise themselves and those accompanying them in the Airbnb.
If you're an Airbnb property owner in Australia, hiring a professional photographer who can bring your property to life and highlight it’s details is crucial.
Why Do You Need To Hire An Airbnb Photographer?
Can you expect a photo taken with a phone in poor lighting and from poor angles to bring you business? First impressions are everything when it comes to online bookings. Airbnb listings with professional photography have higher listing traffic, ultimately converting to higher bookings. Here are five reasons to hire an Airbnb photographer in Australia:
1. Standing Out From The Crowd
In every city, there are crowded listings in different areas. Some properties are naturally more appealing than others. With increasing competition, property owners must ensure their listing stands out. Among multiple listings, your’s needs to be striking and attention-grabbing.
Achieving exceptional listing pictures may sound difficult, but it's easy for an Airbnb listing photographer in Australia to differentiate your property by showcasing its features, spacious settings, and every highlight, including interior and exterior areas. They can also shoot classy walkthrough videos of your space for your social media pages and other marketing materials.
2. Presenting Your Property In The Best Light
Hiring a professional Airbnb photographer is essential for capturing images in the best light and angles. Professionals have daily experience in photography, so they know the best angles to capture your property's elegant features. The way you style your property with beautiful furniture, decorations, and colours can be best captured through a professional lens.
3. Drive Bookings
Airbnb data itself shows that listings with professional photography have over 24% more bookings compared to those that have skipped over this crucial element. When guests are sure about the luxury and experience your property offers, they will be happy to fork out their hard earned coin. Therefore, it's rightly said that a good photo is worth a thousand bookings.
4. Online Reputation And Branding
With most bookings made online, you need to have professional photos as part of your marketing strategies. Whether it's your website pictures or social media posts or reels, professionally captured visual content will help you create a good reputation for your brand. This also leads to your website and social media pages ranking on Google and bringing you more business.
5. Triggering Guest Emotions
While an owner is aware of their property's potential, guests are not. They have never been to your guesthouse before. Imagine yourself planning a beach trip and coming across a photo with turquoise water, sandy beaches, palm trees, and a relaxing space. The photo will make you aware that this can be your ideal holiday destination. Similarly, when you provide photos that trigger the emotions of the guests, you are one step closer to winning that booking.
Bonus point: Reassuring Guests
First-time Airbnb bookers can be stressed about their stay. Therefore, it's better to upload high-quality and professional photos on the listings. Bright, spacious, and perfectly captured images are more appealing and promising. Photos enhancing the natural look and vibe of your space will make bookers feel confident and make their booking experience exceptional.
Conclusion
So much about bookings and the reputation of an Airbnb property depends on a professional photographer. If you're looking for a professional Airbnb listing photography in Australia, Sana Studio is one of the best commercial photographers. They offer real estate, hospitality, travel, and tourism photography, videography, and aerials in Australia. Make sure to have unique photos of your place; hire Sana Studio today!