What is the main purpose of the Microsoft Metaverse?

What is Microsoft Metaverse? Microsoft CEO Satya Nadella (Satya Nadella) said at the Microsoft Ignite conference yesterday that Microsoft will explore meta-universe technology and join this digital world with a series of other big-name brands and enterprises.

Nadella shared: “As the digital world and the physical world merge, we are creating a brand new meta-universe. In a sense, the meta-universe enables us to embed calculations in the real world and integrate the real world. Embedded in calculations, bringing a real sense of presence to any digital space."

"The most important thing is that we can bring our humanity to us and choose how we want to experience the world and who we want to interact with."

Frank Shaw, Microsoft's vice president of communications, wrote in a blog post on the official website yesterday that the company will launch more than 90 new services and updates in three main areas, including powering Metaverse.

Frank believes that in the past 18 months, digital technology has been at the forefront of every industry, and it is now more necessary than ever. The meta-universe is a "persistent digital world, which is connected with many aspects of the physical world, including people, places, and things." Microsoft is powering Metaverse, similar to the way Microsoft talked about the Internet and websites in the 1990s.

"Meta Universe will be a shared experience that supports across the real and digital worlds. As companies accelerate digital transformation, Microsoft Metaverse can help people gather in a digital environment, use avatars to make meetings more comfortable, and promote creative collaboration from all over the world. ."

It is currently predicted that Microsoft Teams will be able to use these virtual spaces and images in the first half of 2022. By the first half of next year, you will be able to enter an immersive space, and then be able to collaborate and use Microsoft tools,

Enterprises will be able to build their own virtual space, or meta universe, within Teams. This is what Accenture has been trying since it created its own virtual campus for employees before the epidemic. This virtual space quickly became useful because the company used it to recruit new employees during the epidemic.

When Microsoft promoted Metaverse within Teams, Facebook just changed its company name to Meta. Meta company is studying a concept very similar to Microsoft, and its leading idea is to create a digital avatar representing "you" in a virtual space. Meta's Reality Labs division has been building consumer hardware and software, including Quest VR headsets, and last year announced its vision for remote work using augmented and virtual reality.

Microsoft and Meta will obviously compete fiercely in the meta-universe era. This is an area that Microsoft has invested in over the years, its HoloLens work and its acquisition of Altspace VR. However, Microsoft and Meta are not alone. Many companies have begun to use platforms such as Spatial to provide virtual spaces for events, meetings, and networking opportunities.

Meta has billions of daily users on Facebook and Instagram and can take advantage of its meta-universe ambitions, while Microsoft Metaverse has millions of daily Teams users and integrates with Office to try to make meta-universe the future of the enterprise. It seems that the battle of the meta universe has just begun.