10 Highest Converting Email Marketing Templates in 2022
More than 330 billion emails are sent every day. This helps explain why most of our inboxes look like battlefields. When most of your prospects use email, they're bombarded with emails from banks, work, family, and (believe it or not) other marketers.
So, how do you stand out with creative digital marketing emails? Second, how do you do this at scale so you don't have to reinvent the wheel? Simple - Use great email templates.
Here are 10 digital marketing email templates you can start using right away:
1. Limited time rush
Subject line: Thank you!
hello (name)
I just wanted to say thank you for being a loyal subscriber. You mean the whole world to us! As a thank you, I would like to offer you a 40% discount on (products) after 3 days.
Here is the link where you can claim the 40% discount: (link)
PS - The sale will end in 3 days, so don't miss it!
reason:
Quite simply, the sense of urgency is powerful. The thought of missing out on big discounts is enough to get people out of the woods and take action. You also show kindness and appreciation when you combine it with taking them away.
2. I noticed you
Subject Line: Found what you're looking for?
hello (name)
I noticed you were just looking at our sales page. But for some reason, you didn't take the next step.
Just wanted to ask if you found all the information you were looking for? Is there a technical glitch?
Please let me know so we can start your tna journey, log your (question)!
reason:
You never know why someone won't pull the trigger and buy your product or service - unless you ask, of course. Who knows, they might have a simple question. Now that you're reaching out to them in person, you can overcome their concerns and make them a customer.
3. X people can't be wrong
Subject line: 1000 people can't be wrong
hello (name)
1000 satisfied customers can't be wrong, can they? Since starting our digital marketing agency in 2014, we've helped so many people change their results that they can't stop talking about it!
So I'm asking you, if they get (results) -- don't you think it's possible for you too?
See how to get started on this link now.
reason:
The reality is that no one can be completely sure about your service until they experience it. Until then, they rely on other metrics, such as social proof. When you put the number of satisfied customers in front of them, it increases their willingness to use your digital marketing services early on.
4. While stocks last
Subject Line: Limited Supply - Act Now
hey (name)
We have a limited number of free marketing assessments this year. Please book your spot before they all disappear.
I don't want you to lose the opportunity to increase your income by 20%, 40% or even 100% this year.
talk to you later!
reason:
There are two main ways to create scarcity. You can set a strict deadline for your offer, or you can limit your offer supply. The second option feels like a gold rush, taking chances before others take their place.
5. Free case studies
Subject Line: Free Case Study for (Name)
hello (name)
I recently created a case study detailing how we moved (customers) from (previous situation) to (new, exciting reality) in (time frame).
You can check it out here! (association)
It will be well worth your time and you will learn some valuable tips that apply to any business, not just (clients) or (industries).
Request your free case study now here: (link)
reason:
First of all, everyone loves free stuff. Case studies are all the rage right now. Plus, it gets you on the radar. If you say "watch my video sales letter," it probably won't resonate strongly.
6. Testimonial Shower
Subject Line: Wow! see what people say
Hello,
For the past 3 years, we've worked tirelessly to perfect (the method) - and I've always known it worked for the client. But when I saw so many positive responses, I couldn't prepare for the gratitude I felt.
For example: (if possible, list 5 to 10 recommendations).
Wow. Well, don't take it from me, take it from our customers.
If you want similar results, feel free to call here: (link).
reason:
In the previous template, we talked about the power of social proof. One way to achieve this is to list the number of people you have helped. Another way is to provide the exact words directly from the customer's mouth - if you stack them one on top of the other in the same email, it can really pack a punch.
7. Injurious admissions
Subject line: this is true
Hi (name),
I have to admit - it's all true. After years of serving our clients and helping them with their digital marketing, some of them haven't gotten the best results.
In fact, there is no way to guarantee success. Look, I can't guarantee that you'll do your part, that you'll take our advice, or that you have a product that's truly valuable to your market.
But what I can guarantee is that if you have a great product, great customer service and a great work ethic - we can help you develop the right digital marketing strategy to grow your business and increase your bottom line.
If that doesn't scare you away, why don't you reach out and book a call so you can see what this is going to look like for you?
reason:
When we make damaging acknowledgments or otherwise point out potential flaws, it actually gives us more trust and credibility. It shows that you are confident in your work and that the results you provide are real.
8. Start from scratch
Subject line: From (rags) to (wealth)
hello (name)
I started my digital marketing company from my mom's basement. I've been looking for change to buy ramen. So trust me when I say I understand what it's like to not have the success you want in your business.
After months of trial and error, I finally found a formula that changed my online business and, of course, my entire life. Instead of living in my mom's basement, I bought my mom a house.
Want to learn the 3-step framework that takes a humble guy like me from basement dweller to digital marketing baron? Click here (link).
reason:
Building from scratch is a beloved story framework for humans. In digital marketing, it works because you are relevant. Your potential client may not yet be living the life of their dreams. By showing them the struggles you've been through, they'll get to know you and like you more. Plus, if you can do it, that means they can too.
9. May I ask for your opinion?
Subject line: May I ask your opinion on something?
Hi (name),
I hope you can receive this email. I really like your feedback on something.
We recently launched our (unique name/formula) and it has grown our private clients from less than $100,000 per year to over $1 million per year 80% of the time.
I wanted to give it to the few people who weren't our clients and see how it worked out on a whole new person. Can you download it and give me your opinion?
reason:
This works especially well for potential customers who haven't bought anything yet. They can feel like part of the inner circle without actually paying anything. Of course, the assets you give them access to are like sales funnels that eventually push them to phone calls or paid products.
10. Avoid this mistake
Subject Line: Don't Do It In Marketing
Hello (name),
No matter what you do, there is one thing you should avoid at all costs when marketing your business.
If you make this mistake, it can lead to unsettled customers, lower revenue, and many other bad things.
Click here to see what you shouldn't do anyway when marketing your business.
reason:
Moving toward positive goals is a great motivator. But avoiding pain or disaster is more powerful. If your subscribers are looking for marketing help, they'll want to know the key things to avoid, and the right actions to take. Plus, when you save them from making mistakes, their opinion of you will skyrocket.
in conclusion
Email is still the best platform when it comes to building your digital marketing business. Hundreds of billions of emails are enough to know that email marketing is definitely not dead.
However, to stand out from the competition, you need to take a unique approach while playing the numbers game. Use this library of digital marketing email templates to attract more customers, increase email open rates, and ultimately convert them into ardent fans of your business.
Like my work? Don't forget to support and clap, let me know that you are with me on the road of creation. Keep this enthusiasm together!
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