Black Rabbit Revenue Statement (Q4 2020)

黑兔
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IPFS
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Ideally, you can leave work on time, and you can give yourself more time to write; the reality is that if you leave work earlier, you will deduct the time for necessary items such as eating, bathing, etc., just swipe your phone, blink your eyes and go to bed again, not to mention your own words. , are repeatedly pondered like grinding an embroidery needle.

The amount of updates in November and December was too horrible to watch. It was the same thing that I should reflect on - pragmatically stop losses (no endless grinding of embroidery needles), and promote the progress of writing, so I decided to write the two-month review together. Take the time to do quarterly summary and look forward to 2021.

Quarterly Summary

What makes me curious is that many of the visitors to this site are from the United States. According to GA, most of the language used is Chinese. Do you live overseas or use a VPN? XD

The current serialized original BL novel "Contract Boy's Favorite" has been serialized on 13/9 so far. On average, the update frequency cannot reach the weekly update - in fact, there are only two updates in November, and only two updates in December. One update, far from my original goal😔

At present, there is very little data, but I personally feel that the response to the work is positive.

  • The number of likes and followers on the FB page, and each time the latest chapter is shared to different groups, it also drives some growth.
  • The traffic of Gestation is mainly brought by FB group sharing, and the average number of views per chapter/FB post is about 2%; some chapters were published before the launch of Gestation, and then the link to the station was added to the post. It also brings about 1% of traffic.
  • On different social media/publishing platforms, every time an update is made, a few ids like it, retweet it, and even leave a comment.

To say that no one is watching, it is better to say that my update is too slow, hindering the growth of indicators on various platforms 😅

The Pain of Renewal: Silence, Procrastination, Perfectionism

no joke

In order to prevent decapitation, this time I tried to write an outline before I started writing the essay. But I was also stuck in writing the outline. I only started writing the content after the outline was complete. I don’t think I had finished writing the outline after ten years. What to write to continue the part Orz

Procrastination

It is human nature to avoid difficulties. Usually see how others can improve efficiency / deal with procrastination, nothing more than the following methods:

  1. Break up difficult tasks into smaller, easier tasks;
  2. Pomodoro work method, limit yourself to sprint at full speed in a certain period of time, then take a short break, and repeat the cycle (a typical Pomodoro is 25 minutes of work, 5 minutes of rest, and after four Pomodoros, a big break);
  3. Make a schedule so you can see what you need to accomplish when;
  4. Use placeholders, skip the part that you can't think of how to write, if you can't think of an adjective, type xxx, and you can't write it well when you write it over and over. Use parentheses to remark (dish layout), and write what you think of. fight back

I have also tried the above methods...all of them failed😅

The fundamental reason is that I know very well that no matter how many deadlines are set, none of them cannot be postponed.

If you can’t finish the test within the time limit, there is a risk of failing, repeating grades, and failing to get into a good school; failing to deliver results at work on time, laying the groundwork for being fired and going home to chew on savings, the consequences are serious and directly affect your life/life. On the other hand, I hope to build a second income through writing, but I am still in the seeding stage of obscurity.

The consequences of procrastination drive me forward more than the rewards of completion. The consequences are not serious enough, and the deadlines are just imaginary.

perfectionism

This is divided into two parts - text carving, plot conception.

In terms of writing, I am afraid that I will use the wrong words and that the words will not convey the meaning, especially now that my ability to spell correctly is deteriorating, so I can only use it after checking the dictionary. Or describe the event as a running account, write and modify it, modify and delete it, and then look at other people's works for inspiration, and finally finalize a fragment.

Sometimes, how to interpret a certain mood or event of a character, I have a vague idea in my heart, and OCD will flare up again. I must make up for it in this direction, so that I write my heart... The saddest, often the final version, also It's not like it was originally 😂

The text is still like this. The plot involves parts other than your own knowledge/common sense/experience. You have to extract enough material from relevant data/cases to compile a plot that can at least convince yourself-the data can never be read, and it involves professional In terms of scope, it is either that no matter how much you look at it, you don’t understand it, or the information is not comprehensive enough. For example, the case handling process is clear and clear. If you think about it carefully, there are many blanks in the middle. How does the actual operation connect?

Afraid of making mistakes, I tend to limit my ingenuity and incomplete information. The information that takes hours or even days to crawl is only half-understood and compiled according to the needs of the plot.

After understanding the problem

Sometimes it's not that people don't understand themselves, but they can't find a way to prescribe the right medicine.

hard write

If you can't write it, you have to continue the serialization. Apart from writing it hard, there is no other way to see what continuation of the plot development can be concealed.

When I was writing Chapter 9, my head was blank, and I didn’t dare to sculpt while I was writing. I wrote what I thought of first, determined the direction, and then modified the sentence. This can be regarded as a suggestion to improve writing efficiency in general - write first and then edit, not editing while writing, disrupting creative thinking, but personally I feel like I have written the same chapter twice 🤯

Further reading: Chapter 9 of "Contracted Boys": Good People

Because it took a lot of time to write the idea directly, and it was difficult to finish it, but to write the idea directly... The distance between those words and the ability to publish is equivalent to rewriting - from revising the writing, supplementing the content, When it comes to fine-tuning the context, it is really lucky to be able to do nothing.

business model

Procrastination and perfectionism go hand in hand to some extent - because I want to be the best, so it's hard; because there's no deadline pressure, so I can figure it out until I'm satisfied; why not? Because I don't think I've reached the limit.

What is the limit?

There was a job where I also needed to write manuscripts and crafted them carefully.

A few articles down-

  • The company's products come and go as a mix of several functions, features, and materials, and it is difficult to create new patterns in textual expressions;
  • Product appearance and design style are nothing more than a few categories - simple and fashionable, elegant, elegant and meaningful, not to mention that modern people look at pictures more practical;
  • In the part of call to action, nine out of ten emphasize that the discount period is limited and everyone should seize the opportunity;
  • For consumers, real offers/gifts are more important than a thousand words, whether the manuscript is good or bad, it is also the keywords (maybe reading the words on the FB picture is enough)

Well, whatever. (Hey) It's not just a matter of life, it's eclecticism. The chef cooks and only has chicken on hand. At most, he can only make a whole chicken feast. Why bother trying to make a seafood feast? When I am in a snack bar, I always want to make the level of a five-star hotel.

One day, when I write my own stuff, I can treat it like a manuscript at work. The time limit of the Pomodoro and the time limit of the schedule may be really effective.

How to get an epiphany?

The possibilities I can think of at the moment:

  • I'm tired of writing, enter the work old bird mode (huh)
  • Knowing my audience better, do the ones I am obsessed with have the same meaning in their eyes?

Whether it is to enter the old bird mode, or to see the reaction of the audience, the prerequisite is to write more Orz

writing partner

In the past, I tried a writing software. It has an online spelling room function. , what's the point?

However, now I have tried many methods, all of which are all alone, without success. Recently, I saw some writers youtuber, doing a live writing together, and I couldn't help but think of the online spelling room, and I began to think that maybe I should join these writing groups too. , like staying in a study room/exam, and others typing on the keyboard seriously and diligently, is it more able to drive oneself into a working state?

The other is the accountability partner. In short, it is to find someone and watch each other's progress:

  • Set a period of time to stare at each other (e.g. one month, three months, six months, etc.)
  • Set a frequency of mutual reporting (e.g. once a week)
  • Set goals for each presentation (e.g. publish one article per week)
  • Set the length of each presentation (e.g. half an hour)
  • In theory, reporting results to others adds more pressure to the deadline. If you don’t want others to have results and hand in blank papers, you have to push something out before reporting, so as to promote the progress of the project; at the same time, when you communicate with people, the other party may break through some of your blind spots. , drill some horns less.

The above methods seem to be very popular in foreign countries. In addition to online writing, there is also online learning together on youtuber; searching for an accountability partner on google, there are also many English writers recruiting.

I haven't tried these methods, I don't know how effective they are, but now my efficiency is too low, I have a method to try it. Do you have any thoughts on this, such as where there is such a small circle to join, interested in forming a group, etc., you can also tell me XD

traffic source

FB

PC version

Recently I found that under the new FB page (computer version), when sharing a post + linking to a group, the option to include the original post is back😆

As for the mobile version, I always thought that this option has long since disappeared, but some netizens told me that it has always existed. I tried it again, and it turned out that "Include Original Posts" is hidden under the drop-down arrow. Now I'm not sure, whether I really searched all the places to click and couldn't find it, or I didn't notice the existence of the drop-down arrow and didn't click in to see what options were available.

No matter what, when sharing the text + linking to the group, it would be nice to be able to attach the original post!

iOS app

FB group sharing is still the largest source of personal traffic, but judging from the number of contacts and clicks provided by FB, even if each post is shared to the same group, the number is erratic, and some contacts even reach 2,000. I can't break it, but the latest post broke 3,000 (the previous level was at most 2,700 and 2,800), maybe it has something to do with the date and time of sharing.

Pinterest

When I first knew pinterest, my designer colleagues used it to search for pictures and find inspiration. Today, pinterest is probably a battleground for e-commerce in the English-speaking region (US?). The number of users is growing rapidly, and their purchase propensity is strong, resulting in a higher order conversion rate.

In particular, pinterest is essentially a search engine. Pins reach audiences because of relevance. You can start with keywords, and you can add links to each pin. This is much friendlier than IG. On Youtube, there are English bloggers who share how they get from pinterest drives considerable website traffic.

In the case of this blogger, as of the time she posted this video:

  • She has 85 boards, 29 of which are her own;
  • A total of 25,000 pins have been created;
  • Share 27-37 pins every day, of which 40-50% are your own pins - each pin can be shared to different boards, if one pin is shared to 50 boards, it will be 50 pins.
Pinterest search results for "Magic Master"

As for the extent of the application of pinterest in the Chinese area, I personally have doubts. For example, I took the "Magic Dao Patriarch" shared by many people on pinterest as a search keyword, clicked on a result written in Chinese, and the following bunch of related results, It reflects a region where love knows no borders and supporters spread across different languages XD

@brjstory Changed the material for building IG to pin

However, one more exposure channel is not bad. Even if pinterest is not popular enough in the Chinese-speaking area today, it may be like another IG another day. If you have spare capacity, you might as well give it a try.

keywords

The last time I used Google Keyword Planner to find keywords related to tanmei novels, what keywords do visitors really use to come to the website? Also have to look at Google Search Console.

In the past, the keywords queried by visitors can be seen in Google Analytics. Now GA basically only displays (not provided), and GSC will display relevant information. Therefore, when GA is enabled, GSC will be enabled by the way. However, the data of GSC is lagging behind, and the traffic that GA has reflected may take another day, several days or even longer to see the keywords queried by visitors in GSC.

The keyword data reported by GSC is not 100%, so there will be cases where the number of clicks on the keyword does not match the number of clicks on the webpage.

To protect user privacy, Search Analytics doesn't show all data. For example, we might not track some queries that are made a very small number of times or those that contain personal or sensitive information.
(Source: Google Help Centre > Performance report (Search) > Discrepancies between Search Console and other tools )
Visitor query keywords of each site

This information is to see what keywords readers actually use to search for their own websites. Are there any keywords that we can use when doing website SEO? From the CTR, you can also see the content of the website, whether it meets the expectations of readers? If not enough, can we add relevant content to the website?

The current data is not enough to get too deep meaning. At most, I think about the category page of the novel. Is there any way to add the introduction of the work... But I see that the tools for customizing the website page do not seem to have related functions.

Outlook 2021

I think the most important thing in 2020 is:

  • I finally started the project "Black Rabbit Zhiwen. Story Station" , and at the same time I realized that writing income is very difficult;
  • The work and rest are finally adjusted to be relatively normal;
  • Exercise...to the extent that you will do it when you go out (now the standard action when you return home from outside: disinfection of personal items > bath > exercise)

Goals for 2021:

 Novel Weekly Update

It can’t even be done weekly, and it’s even more impossible to achieve a higher update frequency, let alone update articles other than novels.

The rest is to maintain the habit of rest and exercise.

Let's make it together.


(Original:Black Rabbit Zhiwen. Story Station <Black Rabbit Revenue Statement (2020 Fourth Quarter)> )
(Serialization of the novel: Gestation/ Penana / Writing in the Water / Abiso EP / Mirror Literature )
(Social accounts: FB / Plurk / IG / Pinterest @brjstory)

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Like my work? Don't forget to support and clap, let me know that you are with me on the road of creation. Keep this enthusiasm together!

黑兔流浪的黑兔星人,以文字編織不同的故事。 個站:https://story.blackrabbitjournal.com
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