stubborn driving force

I don't know about paranoia. Does everyone feel something?

As I get older, I naturally find that I always have some obsessions in certain situations. For example, due to the progress of projects affected by the epidemic, it is easy to directly attribute recent performance to "affected by the epidemic" in the overall environment or within a small team. This is a useful excuse, not easy Rebuttal, but it will always be unreliable.

Before the wave of the epidemic became serious, new projects had already begun to be promoted, and when a new project was launched, it was not easy to stop it easily. Naturally, it was very troublesome to encounter the interference of the epidemic in the process. (Distressed and distressed...) Should we stop right away? Or should you just grit your teeth?

After countless battles between heaven and man, it was finally decided to move on when all parties made up their minds. At this time, the doubt and obsession in my heart reappeared. How can we compare the real response through numbers? Whether the impact of the epidemic has caused a decline in marketing activities and even final sales?

So I started to develop a series of data with a few days of hands-on, establish a continuous marketing-related digital display and comparison of sales, and then compared the daily situation of the epidemic with the books. Through the columns of numbers, I felt that it was clumsy to find the trend with my eyes, so I converted it into a chart and drew a trend line to compare it with the development of the epidemic.

After all the conditions are set and the chart is generated, compare the current events from the peaks and troughs of highs and lows to think about the reasons. Sure enough, through this method, when planning the medium and long-term strategy of marketing, it is even more confident, knowing which areas will rise and fall due to the correlation of the general environment, and it is better to put limited and targeted marketing budget resources on relatively more critical resources. Location, looking forward to getting better results.

The reason for these things was because I couldn't get past my stubbornness, so I got up and plunged into the digital incident. This is done for several hours, and with several days of corrections and updates, the charts tend to be more readable and usable. Sometimes the stubborn force can be a good driving force after being properly guided!