2021 Job Inventory and Observations - E-Commerce x Digital Transformation x Blockchain
https://revteltech.pse.is/2021-review

Why is it so hard to find the right e-commerce system for you?
https://pse.is/revteltech-why_choosing_ec_is_difficult

The technology of blockchain materialization — Blockchain / NFT / NFC
https://revteltech.pse.is/nfc_and_nft

NFT, Blockchain and Software Development Consultants: https://consult.revtel.tech/

The blockchain has developed rapidly in recent years, and its applications are almost limitless.

The popular ICO (Initial Coin Offering) in the past few years simulates the way of raising funds in the real world, and last year's DeFi (Decentralized Finance) completely copied the commodities and inventions of the traditional financial world once (or even more). . If you want to mention the key applications of this year, NFTs (non-fungible tokens) should be well-deserved.

But in addition to the savage growth in the blockchain ecosystem, we should also pay attention to how these technologies and applications are implemented in daily life. Here let's talk about what to do if you want to do NFT e-commerce?

NFTs: free-flowing and unique digital assets

Let's talk about what NFT is first, according to the description of the wiki:

Non-Fungible Token (NFT) is a data unit called a blockchain digital ledger, each token can represent a unique digital data, as the electronic information of virtual commodity ownership. Authentication or Credentials. Since they are not interchangeable, non-fungible tokens can represent digital archives such as paintings, sounds, videos, in-game projects, or other forms of creative work. While the archives (works) themselves are infinitely replicable, the tokens representing them are tracked on their underlying blockchain and provide buyers with proof of ownership. [1] [2] Cryptocurrencies such as Ethereum, Bitcoin, etc. have their own token standards to define the use of NFTs.

It doesn't seem easy to understand? But it can be understood that through NFT technology, digital data can have

• More complete uniqueness: no endorsement is required, it is unique after creation
• Smoother liquidity: free transfer and therefore better prices

This precisely solves the pain point that the value of digital data is difficult to identify.

The sale of NFTs: a boon for creators and IP owners

Recently, the price of NFT has skyrocketed, and many works have been sold at sky-high prices (such as many works by Art Blocks ), and the transaction amount of millions or even tens of millions of dollars has been heard from time to time. Digital art appraisal is a science. Whether it is a demonstration of intrinsic value or a hype of funds, there is no doubt that NFT technology has great potential.

But what about putting the perspective back on the average creator?

In the past Web 2.0 era, there were indeed many ways for creators to make money, whether it was an advertising model, a subscription model, or a business model such as direct delivery . Can we expect or need NFTs to bring new models?

In the final analysis, creation is a continuous process (in fact, isn't it the human life course?), and every point in time deserves to be captured and condensed into value. If there is an appropriate carrier to encapsulate these values, there is an opportunity to turn the value into a price .

To give a simple example, notes or some limited fragments in the creation process are not necessarily less valuable to collectors than the final product, and some design drawings and 3D models before the IP is produced into physical dolls are more likely to be secondary income. At this time, NFT is an excellent carrier.

In recent years, the concept of digital empowerment is often mentioned, which refers to the ability of technology to extend personal capabilities well. Under this concept, NFT and other related technologies will be a powerful help to infinitely enhance creators and IP holders !

The buying experience on the blockchain is very different from the everyday experience

When the value is bound to the NFT, the next thing to think about is the sales channel. Of course, we can choose to sell them in the store (such as the world's largest OpenSea or the well-known OurSong in China). But from the standpoint of an independent brand, building your own e-commerce seems like an intuitive route.

But... the same is selling goods, the selling experience on the blockchain is very different from our daily shopping experience.

For the shopping process native to the blockchain world, the starting point will be to set up the wallet, switch to the correct chain (yes! In fact, there are many different chains) and enter some related coins as reserves (for example, Ethereum is Ethereum on Ethereum). ), find and execute the relevant contract to get the item you want to buy. And in this process, with the network congestion and the different complexity of the contract, the handling fee is not a constant value.

Each technology has its own inertia. In addition to hiding unnecessary technical details, it is more important to create a product that is properly packaged so that it can be reasonably integrated into the daily life experience.

The integration of different consumption models depends on constant thinking

Maybe because we have often challenged e-commerce development in different fields in the past (refer to Why is it so hard to find an e-commerce system that suits you? ), over the past year, many manufacturers have approached us for NFT e-commerce development. Combined with the smart business circle point system that has been cooperated with the commercial department in the past, I also have some experience in practice.

Record a few interesting points here

1. Cash flow <br class="smart">How to convert between fiat currency and cryptocurrency? How to maintain the stability of the consideration between multi-chain and multi-currency? There are also issues such as time differences, and how to design reservoirs to reduce shocks is an interesting issue.
2. TOLL
   NFTs can be charged in three stages: contract deployment / NFT minting / transfer of ownership. How to properly arrange these three corresponding stages and the system itself has to retain some form to add possible charges to users. Or simply use subsidies to absorb it?
3. interactive
   How to describe the interactive experience with users after NFT is purchased? Is it only possible to watch collections in the system, or is there a different way to link with external chains? In addition, as NFT is recognized as a kind of IP, the platform needs to continue to launch in-depth activities to further bind members.
4. Experience <br class="smart">Different from general retail merchandise, the concept of NFT binding is very broad and difficult to categorize. For example, a music NFT may belong to an album or an activity at the same time, and it may also have a special meme attribute. Highly elastic compositions are very similar to dynamic curation.

There are other directions that are worth discussing, such as information security and brands. It is really endless.

Direction: Continue to eliminate the gap between technology and reality

The happiness of being a technical person in this era lies in the fact that you can always see the changes in concepts and ideas brought about by the explosion of technology, but the hard part is that if you don’t work hard to keep up, you can easily be thrown out of the car.

Try to eliminate the virtual and real boundaries, and you can also find a lot of perspectives worth learning and brain-opening.

In your mind, how will NFT change the future? And how does it give fluidity to your creations and clips?

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