Daily feed｜The avatar company received 56 million investment, causing a hot topic｜The "future" of Hatsune Miku 15 years ago has finally arrived?

The popular virtual star Hatsune Miku 5 years ago refreshed everyone's perception of virtual characters. In the following decades, virtual characters have gradually spread from entertainment to business models, self-media, and even life.

Hong Kong has a famous virtual spokesperson "Accounting Girl", and the popularity of virtual avatars has also made Vtuber popular, meeting the needs of many people who want to make videos but don't want to show their faces.

The metaverse era in 2022 is believed to be a key breakthrough point for virtual avatar technology, because electronic files can finally be transformed into virtual assets, and the application and economic scale of virtual avatars will also jump ten levels.

Recently, the avatar platform Ready Player Me received a16z $56 million in Series B financing, including the co-founder of Roblox.

This company specializes in quickly customizing their own 3D avatars. Users only need to upload photos to get virtual avatars that mimic their own appearance. Most importantly, these avatars can be flexibly integrated into different social media, games and communications. Among software, such as TikTok, Twitter and Discord.

Leading investment a16z also mentioned that today's game characters and assets only exist in closed economies, and the next generation of games and virtual worlds will no longer be what they are now. Players will have their own identities, virtual assets, characters, etc., and can take these things and shuttle to other metaverses at will.

From the public's point of view, the virtual character will become another mask for you in the online world. This mask is like clothes, forming an economy, and everyone inevitably needs to invest money to "dress up" themselves.

Some of the avatars will even become Luxury, which is more influential than previous bags and watches because it is the entire character from head to toe. By the way, these avatars are also NFTs, with a secondary market and certification, so that they can become assets that preserve value.

Coupled with the rapid development of the Metaverse brand, there will inevitably be more and more application scenarios for virtual avatars, which represent far more than one image. This may be you in another world, where you talk, socialize, and even exist. prove.

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