Why do we-media, creators, and brands manage communities? What questions need to be considered?
What is a community?
Personally, I think that in a broad sense, it may be the interactive relationship generated by the gathering of many individuals, and it may have existed since ancient times, but the way of development has changed. In ancient times, if you want to stand out and be rewarded by the monarch, you may need to fight openly and secretly, or even kill the enemy, to show everyone the importance of self-respect; in modern times, if you want more people to know yourself, you can deepen online or offline connections and interactions, Or seek broader cooperation to maximize diffusion through the power of tandem.
Why run a community?
The establishment of these multi-faceted community communication channels will help to increase external exposure and build popularity, and at the same time establish a two-way communication channel to maintain every relationship between you and the outside world, while promoting the core spirit.
In this world of infinite possibilities, diverse social platforms are evolving at a rapid pace, which not only reduces exposure costs, but also increases everyone's chances of gaining popularity; although early entrants will have a first-mover advantage, if the The process of continuous testing finds a breakthrough point, maybe that will be a traffic key exclusive to you.
The cost reduction mentioned in this paragraph is actually related to the constant competition of human beings. We can also discuss the rise of a zero marginal cost society. Would you like to discuss related issues together? Here are my thoughts on the book "The Internet of Things Revolution: The Sharing Economy and the Rise of a Zero Marginal Cost Society".
What others call the Red Sea may be the red ribbon you tie
"No one is using FB anymore" "IG micro-influencers seem to be very saturated" "Does YT have to be funny to be able to do it?" Many times we are thinking of giving up before we even start; although it is indeed Almost everyone is running a self-media, and it takes more effort to be seen, but if you don’t do it, does it mean you have lost a chance?
Manpower is unable to deal with multi-faceted material requirements at the same time. You can first think about the production method that suits your ability, such as shooting static, dynamic or image production, etc., starting from a suitable platform, let us continue the discussion.
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