10 Internet Marketing Strategies, Big Attack on Internet Traffic

10 Internet Marketing Strategies, Big Attack on Internet Traffic

In the era of the rise of the Internet, Internet marketing is required in all walks of life. Even non-profit organizations can make their service products known to the public through marketing strategies, and then achieve the purpose of promotion. But what can be done to stimulate website traffic? How to make your website ranked first in search engines, so that your website will continue to maintain high popularity and achieve economic benefits? Warring States Policy will introduce the top 10 marketing strategies necessary for the Internet to help your website grow rapidly.

1. Content marketing: Content marketing is the key to attracting customers to visit the website. The key point is to identify your potential customers and provide timely and valuable information. For example, the cooker selling cookware will broadcast cooking videos on the website to attract the target group. .

2. Search engine optimization SEO: SEO (Search Engine Optimization) search engine optimization, when users enter keywords in the search engine, your website will appear in the top few, increasing the exposure of the website. After companies find their product positioning and content, they can place keywords in the content, and can design links that are related to modern popular issues or that the content can be contacted and shared by more people, so as to achieve the purpose of optimization.

3. Media and blogger marketing: Use specific media and bloggers to carry out word-of-mouth marketing, such as finding opinion leaders in fields related to your own industry to share and promote products, which is helpful for search engine optimization.

4. Social media marketing: Social networking sites (blog, Youtube, Facebook, Twitter, Weibo, forums) have become part of consumers' leisure life. When conducting social media marketing, enterprises should be careful not to be too commercialized. This can easily arouse consumers’ disgust, and use consumers’ language and preferences to interact with consumers on social media to increase their sense of identity with the company.

5. Combining offline and online marketing activities: Hosting or sponsoring offline activities will help companies communicate directly with customers, such as selling foreign language course providers, holding seminars on how to learn foreign languages well, and giving business opportunities to explain course content to potential customers .

6. Email marketing: Email marketing may seem like an outdated online marketing strategy, but you may find that you will be invited to fill in your email to join a member when you visit a certain platform or website of the company, which is beneficial Re-marketing in the enterprise can continue to promote the enterprise's preferential information and product content.

7. Paid advertising: Google, YAHOO, Facebook, and LINE are common in paid advertising. According to the user's preferences, the advertising will automatically appear on the platform. This kind of advertising is conducive to enterprises to gain advertising advantages and can directly hit the target more accurately. Consumers.

8. Affiliate Marketing: Helping companies to share products can earn profits from consumers’ clicks and purchases. When the company earns more, the sharers earn more. It is common to have celebrity, Internet celebrity sharing, or related industry ( For example, price comparison websites, good product introduction websites) share other merchants' products on the website to achieve a mutually beneficial and symbiotic marketing model that helps fish and water help fish.

9. Chatbots: When your website has accumulated a large number of fans, you need 24-hour customer service assistance to respond to customers. LINE and Facebook chatbots are born accordingly. Through chatbots, customers can learn more about the company, and at the same time, they can use Chatbots running promotions or downloading coupons, among other things, can help drive a steady stream of orders.

10. Viral marketing: Viral marketing is to use low cost, free and link to achieve the goal of becoming a hit. For example, early Hotmail operators wrote that they can apply for free emails on their emails, which made Hotmail widely used. Enterprises can use topical topics, pictures, and touching articles to achieve the marketing purpose of one-to-ten, ten-to-hundred.

Understanding the above knowledge of online marketing strategies is only the basic skills. When you want to operate a successful website, you still need correct marketing positioning and continuous marketing activities, so that you can easily enter the advanced version of the Changhong website.